All the info on
the startup award

The winning team receives the custom Start me up in Hamburg package:

  • A tailor-made business coaching for more success and buzz on the German market
  • Personal consultation through Startup Unit, Hamburg’s very own startup-experts
  • A five-digit media package
  • Up to six months of free coworking at Betahaus and Beehive
  • Demo Day: pitch your business to entrepreneurs, investors, and decision-makers!
  • Exclusive networking events: meet local investors and experienced entrepreneurs
  • Welcome event for immediate networking
  • A stage slot at OMR Festival including overnight stay and transfer

We will give you exactly what you need.

Our business coaching offers the winners the following modules to choose from:

Market Entry

Every market is unique. No matter if you want to establish your idea in Germany or strive further – we will help you in defining your go-to-market-strategy and will ensure that your business launches the right way.

Business Plan

Together we will improve your business plan, strengthen it and eliminate weaknesses. That way, your product will have ideal chances to succeed internationally from Hamburg.


Which regulations have to be obeyed? What are the pitfalls you will have to overcome? We will find out for you and are going to prepare you legally and organisationally.


How do you sell an idea in the best way possible? We will carve out your USP, observe your competitor's performance and optimally position your startup on the market – thereby guaranteeing the ideal product roll-out.

Finance and Invest

Revenue, return, profit: Together we will craft your ideal financial concept. Free of the typical errors, that entrepreneurs tend to make. That way, we will not only lay the foundation for your profit but also for potential investors.


Running into financial deviations during the business year? A well-crafted business plan helps you to steer clear. That way, you will never lose sight of your startups solvency and can present an overview of your finances to banks and potential investors.


A broad network will not only enable easier contact to corporations or investors but can also simplify customer acquisition. We will hook you up with the most important personalities in Hamburg's startup scene and are going to integrate you into our vast community.

Brand Building

The know-how of mentors, precious advice by insiders or the vast experience of successful entrepreneurs: Our consultants will support you with their knowledge and are going to help you develop your brand.

Team Building

How are successful teams formed? Together we will find out which professionals required to advance your product and how to make them work in unison. We want your startup to be set up perfectly and thrive on Hamburg's market.

The Ambassadors